Startup Benchmarks
Compare & Improve
See how your startup stacks up against 50,000+ companies in 20 industries worldwide. Benchmark your growth and performance.
Key Metrics
We track 100+ KPIs. Here are the most important.
SaaS Benchmarks
Top quartile SaaS companies achieve >3x YoY ARR growth at Seed stage, maintain >120% net dollar retention for enterprise products, and hit CAC payback under 12 months for capital efficiency.
Fintech Benchmarks
Successful fintech startups show 15-20% MoM transaction volume growth for Series A readiness, maintain take rates between 0.5% (payments) and 3% (lending), with best-in-class fraud loss under 5 basis points.
E-commerce Benchmarks
Leading D2C brands track AOV shifts in consumer spending, achieve cart abandonment rates <50% (vs. industry average ~70%), and maintain repeat purchase rates>30% indicating strong brand loyalty.
Marketplace Benchmarks
Marketplace success hinges on GMV as the primary scaling metric, strong liquidity through high fill rates and fast time-to-match, and sustainable rake rates between 10-20% depending on value provided.
B2B SaaS Benchmarks
Enterprise SaaS companies achieving $1M ARR within 18-24 months demonstrate strong sales velocity, with average deal sizes of $25k-50k annually and net dollar retention exceeding 110%.
Consumer App Benchmarks
Top-performing consumer apps reach 1M monthly active users through viral loops and retention strategies, maintaining DAU/MAU ratios above 20% and monetizing via freemium or ad-based models.
Interactive Preview
Select your stage to see average valuation ranges.
Reference Caps
Understanding the upper limits of performance in your sector.
Unicorn Cap
The theoretical maximum score for a pre-IPO company, calibrated against decacorns like Stripe and SpaceX.
Sector Cap
Adjusted maximums for capital-intensive industries like Hardware or Biotech vs. capital-efficient SaaS.
Geo Cap
Regional adjustments accounting for local market depth and purchasing power parity (PPP).